Latest Posts
Want to really engage your readers? Make your writing more conversational
Don’t get me wrong, there’s still a place for formal writing – take reports or research papers, for example. ButContinue Reading
The first question to ask before you write
Here’s a quick scenario: a nonprofit communications department realizes that its organization’s website lacks engaging stories, a key element to any effective communications strategy.Continue Reading
10 ways to improve your nonprofit communications strategy
Are you currently developing, reviewing or delivering a nonprofit communications strategy? If you’re thinking about the type of strategy youContinue Reading
The irresistible power of storytelling for organizations
“Good stories surprise us. They have compelling characters. They make us think, make us feel. They stick in our mindsContinue Reading
Social media marketing: Choosing the right channels
With all the ‘noise’ and the plethora of platforms out there, making the most of social media can be aContinue Reading
