Media and communication are powerful tools for social and behaviour change. Don’t believe me? Let this two-and-a-half minute video from BBC Media Action explain, with evidence to boot. This video explains how BBC Media Action expects media […]
Top illustrators from across the globe — including Christoph Niemann, Jean Jullien and Mrzyk & Moriceau — are answering this question via the #illustrators4children campaign (Twitter). The campaign was launched by UNICEF ahead of the United […]
A new report shows that the Global Sanitation Fund (GSF) has supported governments and thousands of partners across 13 countries to enable close to 11 million people to end open defecation. The GSF invests in […]
Photo: Paul Akiko and his family with a polaroid of themselves in the village of Cuivir Rainha, Niassa, Mozambique. © WaterAid/ Panos/ Adam Patterson In the field of communications for social development, images are king. But […]
Researchers and strategists including Herbert Simon, Thomas Davenport and Michael Goldhaber have deduced that we are living in an attention economy. Why is this? It stems from the fact that in this day and age there is an overabundance of information due […]
“Good stories surprise us. They have compelling characters. They make us think, make us feel. They stick in our minds and help us remember ideas and concepts in a way that numbers and text on […]
Last week, I began exploring the wonderful world of content strategy, an evolving approach that deserves more recognition. An organization’s content strategy is essentially a blueprint that lays out exactly how its content will be […]
