by Okechukwu Umelo July 28, 2020 4 Comms for Good Professionals Job skills The irresistible power of storytelling for organizations “Good stories surprise us. They have compelling characters. They make us think, make us feel. They stick in our mindsContinue Reading
by Okechukwu Umelo June 23, 2015 Number of comments0 Uncategorized How to engage your readers, courtesy of UNICEF Here’s a great way to raise awareness of and engagement around pertinent issues or major reports, courtesy of the United NationsContinue Reading
by Okechukwu Umelo November 14, 2014 Number of comments0 Uncategorized Is anyone actually reading PDFs? The World Bank asked this question earlier this year, analysing their web traffic data to find out. The conclusion? NearlyContinue Reading
by Okechukwu Umelo November 7, 2014 Number of comments0 Uncategorized Quick tips for effective content marketing In the wide world of communications, nothing beats strong, well-written content. Great content effectively communicates your objectives and value to yourContinue Reading