Powerful UNICEF music videos raise awareness of humanitarian issues
In my previous post I looked at how music can be used to boost social causes. The United Nations Children’sContinue Reading
Author: Okechukwu Umelo
Tips for incorporating music into your marketing mix
My previous post touched on why music is a powerful marketing tool. Now let’s look at how organizations can harnessContinue Reading
Music and marketing: a powerful match
It’s no secret that music can be a powerful marketing tool. As Collin Shaw, founder and CEO of Beyond PhilosophyContinue Reading
Building your advocacy strategy
My previous post introduced readers to the concept of advocacy. Now, in a series of posts, I will look atContinue Reading
What is advocacy?
Advocacy is a powerful tool for social change. It plays an important role in fighting and ending oppression, while alsoContinue Reading
Communications Excellence 