Developing your advocacy strategy: Three questions to ask
In previous posts, I explored to definition of advocacy and the foundation areas for an effective advocacy strategy. But whatContinue Reading
Tag: communications strategy
Five digital content marketing trends to consider in 2017
Happy new year! With the new year comes new communications strategies. With that said, here are some digital content marketing trendsContinue Reading
Communications strategies: What’s right for your organization?
Photo: Gisela Giardino, Flickr It goes without saying that strategic communications is essential to organizational and professional effectiveness and impact.Continue Reading
What’s the difference between a communications strategy and plan?
Photo: Andy Tyler (Flickr) If you check some thesauruses, you’ll find that ‘strategy’ and ‘plan’ are synonymous. This might explainContinue Reading
Content strategy: planning your content
Photo credit: Dafne Cholet A previous post explored the importance of content strategy, a blueprint that lays out exactly how anContinue Reading
Communications Excellence 