Social media for social marketing: Can hashtags, viral content and online networks influence behaviour?
In the age of hashtags and viral videos, can social media be a powerful tool for social marketing? As a digitalContinue Reading
Tag: content marketing
#Arts4Climate
To mark the annual United Nations Climate Change Conference currently taking place, here’s a good example of harnessing the arts and communications forContinue Reading
Effective writing: getting the right feedback
Writing – both professional and creative – can be tough, even frustrating at times, especially when faced with writer’s blockContinue Reading
Video is important, but not the (only) future of media
Image: Tsahi Levent-Levi, Flickr There’s been a lot of hype lately around video being “the future of media”. If you go byContinue Reading
Communications strategies: What’s right for your organization?
Photo: Gisela Giardino, Flickr It goes without saying that strategic communications is essential to organizational and professional effectiveness and impact.Continue Reading
Communications Excellence 